The Neoteric 60 - the name is
an obscure synonym for "new, recent, modern"
- was aimed specifically at the growing hi-fi market
and was the first Sinclair product to be sold in the
high street as well as by mail order. It was launched
with a special trade reception at the Hi-fi Exhibition
at the Hotel Russell in April 1968, and created tremendous
interest; Sinclair took a great many orders. Its design,
however, was perhaps a little lacking. Alfred Marks
It was a slim, well planned amp. It
was an integrated amplifier, produced with a great
array of controls using little flat tabs instead of
knobs. They were good amplifiers, [but] the Neoteric's
steel lid hummed like mad because it was too close
to the transformer. The lid "sang", and
that was another product that died a natural death.
A more fundamental problem was that the Neoteric proved
impossible to build in quantity, so it was very quickly
dropped from the Sinclair range.